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Jun 13 2005 - 07:27 PM
What psychology and neuroscience teach us about organizational change
I stumbled on this article and thought that it might be interesting to others in this group as well: According to the May 2005 issue of Fast Company magazine (, here's what new insights from psychology and neuroscience have to teach us about organizational change:
  • Real change isn't motivated by either crisis or fear. The best inspiration comes from leaders who can create compelling and positive visions of the future.
  • Small, gradual changes rarely lead to transformation. Radical, sweeping changes are riskier but often more effective, because they quickly yield benefits visible to everyone.
  • Narratives, not facts, guide our thinking. Data on declining market share or quality problems won't get employees to change what they do. Rather, appeals rooted in emotion are what best inspire people to alter course.
|By: Lin Lin|1093 Reads