How to Double your Pre-Signups
This is from Matt Kremer
, an entrepreneur who build products using new technologies. He has this page which chronicles his journey in product development and especially strategies he learned to maximize a product's pre-signups.
Pre-signup number is very important, since it indicates the amount of people who find your idea interesting enough to convert. Dropbox is pretty much a tale of this case. It got 75,000 signups on the wait list in the first 24 hours even before the beta launch. Another recent startup, Mailbox, shot up to an insane amount
of pre-signups that Dropbox quickly bought it for $100M (without even a release).
Read the whole story here