Smartphone Potential Toes the Line between Convenient and Creepy
Smartphones are changing the way we experiencing every day life, so it should come as no surprise that they have started to invade the playing fields of America's favorite past times. California's state-of-the-art sports venue, which is currently under construction, will deliver one of the most interactive and tailored fan experiences around, taking what is inherently a non-digital outing and transforming it into something almost completely tech-based. Imagine entering the stadium and receiving step-by-step directions to your seat, pop-ups for food based on your location, discounts on memorabilia the moment you walk past the store, all while watching the game on your smart phone's screen. Miss a play? Want a closer look? Your smart phone's got you covered. California's new stadium will transform the fan experience, all through simple smart phone integration.
Of course, I have to wonder how this type of technology will affect libraries and the patron experience. Will you soon be able to walk into a library and receive step-by-step, personalized instructions on how to locate the book of your choice? Get material suggestions based on items you've borrowed? Receive location-based alerts while browsing the stacks or offers for discounts on coffee when you've been sitting for more than 2 hours? Are patrons interested in this type of experience? How can we tailor it for educational purposes rather than money-making schemes?
Check out the Wired article here!